Japanese Designers Create Nameless Paints To Change The Way Kids Learn Colors

Ima Moteki, a design duo in Japan, has just created a set of Nameless Paints that aim to completely change the way children learn and think about color. Instead of using color names, each white tube of paint is labelled with an “equation” showing which CMYK colors, and in what proportions, were used to make the color inside.

The “Nameless Paint” designers, Yusuke Imai and Ayami Moteki, believe that color labels are problematic. “By not assigning names to the colors we want to expand the definition of what a color can be, and the various shades they can create by mixing them,” said Imai.

In addition to rejecting labels, the paints also teach color theory. The equations on the paint tubes help children understand some of the basic concepts behind color theory and how to mix and create new colors.



A Call For Submissions to The Clerestory Lounge

I was recently notified with this art and design opportunity for undergraduate students by an email and wanted to share it with as many people as I could.

A Better World By Design and Clerestory Journal of the Arts have teamed up for the Fall 2012 semester to create a juried, pop-up exhibition of student artwork, which will run in conjunction with the 2012 A Better World by Design conference (September 28-30). This collaboration will merge Clerestory’s commitment to recognize and promote the work of student artists with A Better World by Design’s mission to foster innovation and exchange in the fields of sustainable and socially-conscious design.

They are inviting all undergraduate students to submit work in any form, including but not limited to: prose, poetry, sound, performance, video, installation, sculpture, painting, photography, architecture, furniture design, and serigraphy. Submissions should consider in some way themes, principles, or discourses pertaining to the relationship between design, society, and environment. They are especially interested in submissions that are cross-disciplinary or collaborative in nature to reflect the goals of our two organizations and the spirit of their partnership.

The top three submissions will receive cash prizes of $500, $250, and $100 respectively, and three honorable mentions will be awarded with attached prizes of $50 each.

E-mail up to three submissions to isabella@abetterworldbydesign.com with the following:

      Year and major
      Title of the work(s)
      Date of production

At least one image of the work, and/or links to video or other media.
Technical information, such as medium, dimensions, and duration.
Technical requirements, if any.
A brief description of the work (no more than 150 words)


Applicants will be notified of decisions by September 1st. Accepted works should arrive on campus between September 19th and 22nd.

Please direct questions to isabella@abetterworldbydesign.com.

Participation in the exhibit will increase awareness of the arts and provide great exposure for the student and to the relationship between design, society, and the environment, so I encourage any and all fellow students to take part and submit something.

For a PDF of the prompt, click here.


Earth without Art

EArth without Art